When you sell different Products and Services to your Customers and Sub-Resellers, you would always want to work out a pricing strategy such that the pricing of your Customers and Sub-Resellers decreases as they buy more from you. The system allows you to set a Slab-based Pricing structure that allows you to do this automatically. The strategy is quite simple. You set certain Slabs of Total Receipt figures. The moment a Customer or Sub-Reseller of yours crosses these Slabs, the pricing for that client is reduced.
The Pricing Slab and Total Receipts model is not applicable to the Domain Registration Product and Web Services Product for Customers. Instead, the system uses a Telescopic Pricing model incorporated for Customers. Sub-Resellers pricing is determined by the Pricing Bands model for the Web Services Product.
Understanding Total Receipts (except for the Domain Registration Product for your Customers and Web Services Product)
Every payment your Customers and Sub-Resellers make, is a Receipt for them. The system maintains a figure for the total amount of money received from your Customers and Sub-Resellers. You can easily see the Total Receipts of any of your Customers / Sub-Resellers in their respective Details view. It is important to understand how the Total Receipts figure is calculated.
Calculation of Total Receipts for your Customers and Sub-Resellers
Understanding Slabs (except for the Domain Registration Product for your Customers and Web Services Product)
A Slab is nothing but an amount. This amount represents the Total Receipts a Customer / Sub-Reseller must cross in order to avail of the Pricing of that slab. Slabs are separately specified for your Customers and your Sub-Resellers from your Pricing section. You can set Pricing Slabs for your Customers / Sub-Resellers for every Product (except for the Domain Registration Product and Web Services Product for your Customers).
Domain Registration Product Slabs for your Sub-Resellers: Example 1
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Login to your Control Panel. See details
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Point to Settings -> Manage Products and Pricing in the Menu and click the Set the price of the TLDs you want to sell button under the Domain Registration Product.
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On the next page, click on the Sub-Reseller Pricing tab to view Pricing of all the TLDs that you have signed up for.
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Now, click on Manage Slabs on the top-right corner of this page.
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Here you would see the following:
Sub-Reseller Slabs Total Receipts >= USD OR Web Services Orders >= Action New Slab Total Receipts >= USD OR Web Services Orders >= Cancel You can use the table above to define your Slab values. These Slab values depict the levels of Pricing you wish to establish across your Product.
Domain Registration Product Slabs for your Sub-Resellers: Example 2
Let's continue with the previous example by defining a business model:
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You want to sell the Domain Registration Product at USD 15 to your Sub-Resellers.
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You want to sell the Domain Registration Product at USD 12 to your Sub-Resellers who have done at least USD 2500 worth of business with you or have purchased at least 100 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders from you.
It can be clearly seen from the above case that:
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your Base Selling Price for Sub-Resellers is USD 15.
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Next, you have a Slab Price of USD 12 for Sub-Resellers who have paid you at least USD 2500 or have purchased at least 100 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders from you in their course of business.
In order to achieve the above, you would need to define the Total Receipts as well as the Web Services Orders value for your Sub-Resellers. Next, you need to click the Save Slabs button. Having added these conditions, the final table would look like this:
| Sub-Reseller Slabs | Total Receipts >= USD | OR | Web Services Orders >= | Action |
|---|---|---|---|---|
| Slab 1 | Total Receipts >= USD | OR | Web Services Orders >= | Delete |
| Slab 2 | Total Receipts >= USD | OR | Web Services Orders >= |
| Cancel |
After specifying a Slab of USD 2500 and 100 Web Services Orders for Sub-Resellers, you need to now specify the Pricing for each one of the TLDs. This is done from the Domains Pricing page.
Follow the steps below in order to specify Pricing for each one of the TLDs:
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Point to Settings -> Manage Products and Pricing in the Menu.
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Click Set the Price for the TLDs you want to sell under the Domain Registration Product.
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Under the Sub-Reseller Pricing tab, click on Manage Pricing corresponding to each TLD in succession.
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Set your desired Base Selling Price by referring to Your Cost Price stated in this Pricing table.
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Now, you can set Pricing for Sub-Resellers falling under Slab 1 earlier set by you.
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You may continue to add more slabs as per your requirement by clicking on the Add / Delete Slabs link at the bottom.
Domain Registration Product's Slab-wise Pricing for your Sub-Resellers: Example 1
Let's say you have the following slabs setup for your Sub-Resellers for Domain Name Registration Product:
| Sub-Reseller Slabs | Total Receipts >= USD | OR | Web Services Orders >= | Action |
|---|---|---|---|---|
| Slab 1 | OR | Delete | ||
| Slab 2 | OR | Delete | ||
| Slab 3 | OR | Delete | ||
| New Slab | Total Receipts >= USD | OR | Web Services Orders >= |
| Cancel |
This basically represents that your Sub-Reseller would fall in Slab 1 when his Total Receipts figure crosses USD 1000 or he has purchased at least 20 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders, and then fall in Slab 2 when his Total Receipts figure crosses USD 5000 or has purchased at least 100 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders, and finally he would fall in Slab 3 when his Total Receipts figure crosses USD 10000 or has purchased at least 200 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders.
Domain Registration Product's Slab-wise Pricing for your Sub-Resellers: Example 2
Let's take up an example of 3 different ways you can now use these Slabs. From the Domains Registration Pricing section, you can choose a TLD and set the Pricing for that TLD.
You may, therefore, see a view similar to the one below:
| Pricing | Registration | Renewal | Transfer | Restore |
|---|---|---|---|---|
| Your Cost Price | USD 9.00 | USD 9.00 | USD 9.00 | USD 9.00 |
| Base Selling Price | USD |
USD |
USD |
USD |
| Slab 1 Total Receipts >=USD 1000.00 OR Web Services Orders >= 20 |
USD |
USD |
USD |
USD |
| Slab 2 Total Receipts >=USD 5000.00 OR Web Services Orders >= 100 |
USD |
USD |
USD |
USD |
| Slab 3 Total Receipts >=USD 10000.00 OR Web Services Orders >= 200 |
USD |
USD |
USD |
USD |
| Add / Delete Slabs |
| Cancel |
The Product above can have four different Prices, one for a new Registration, for per year Renewal, for a Transfer and for Restore. The first row shows Your Cost Price for this Product. This is simply as a reference to allow you to determine an appropriate Selling Price for this Product. The next row allows for the input of your Base Selling Price. The Base Selling Price for a Product is the Selling Price that a New Sub-Reseller of yours will get. A Base Selling Price must be specified for all your Products. It cannot contain a null value. In the above table as you can see, your Cost Price for the Product is USD 9 and your Base Selling price to your Sub-Resellers is USD 15. This means that a new Sub-Reseller of yours will buy this Product from you at USD 15.
Having said this, let us inspect the above table and understand what the values mean:
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A fresh Sub-Reseller starting off under you, will receive a Purchase Price of USD 15 for the above Product.
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When the Sub-Reseller Receipts reach USD 1000 or the Sub-Reseller has purchased 20 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders, his Purchase Price for this Product will become USD 12. These Receipts may not necessarily be for this Product only. The USD 1000 target maybe met by Sub-Reseller by buying other Products and Services.
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When the Sub-Reseller Receipts reach USD 5000 or the Sub-Reseller has purchased 100 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders, his Purchase Price for this Product will become USD 11, and then USD 10 when he reaches a Total Receipts figure of USD 10000 or has purchased 200 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders.
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Each next Slab must have a Pricing lower than or equal to the previous Slab.
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Each Slab must have all boxes filled or none of them filled. A Slab can be completely empty, in which case it will be ignored for that Product (as we will see later).
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The Pricing value can be any non-zero number (upto 2 decimal places), e.g., 3.00, 3.19 are valid prices.
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Specific Pricing for a Sub-Reseller has a priority higher than the Slab-pricing that is set in the Domains Pricing interface.
Domain Registration Product's Slab-wise Pricing for your Sub-Resellers: Example 3
| Pricing | Registration | Renewal | Transfer | Restore |
|---|---|---|---|---|
| Your Cost Price | USD 9.00 | USD 9.00 | USD 9.00 | USD 9.00 |
| Base Selling Price | USD |
USD |
USD |
USD |
| Slab 1 Total Receipts >=USD 1000.00 OR Web Services Orders >= 20 |
USD |
USD |
USD |
USD |
| Slab 2 Total Receipts >=USD 5000.00 OR Web Services Orders >= 100 |
USD |
USD |
USD |
USD |
| Slab 3 Total Receipts >=USD 10000.00 OR Web Services Orders >= 200 |
USD |
USD |
USD |
USD |
| Add / Delete Slabs |
| Cancel |
In the above table, the Slab 2 values are completely empty. This means that this Slab is ignored in the Pricing calculation. Let's inspect what the above values mean:
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A fresh Sub-Reseller starting off under you will receive a Purchase Price of USD 15 for the above Product.
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When the Sub-Reseller Receipts reach USD 1000 or the Sub-Reseller has purchased 20 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders, his Purchase Price for this Product will become USD 12.
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When the Sub-Reseller Receipts reach USD 10000 or the Sub-Reseller has purchased 200 Web Services (Email Hosting + Windows Web Hosting + Linux Web Hosting + Website Builder) Orders, his Purchase Price for this Product will become USD 10.
As you can see above, the table simply works as if Slab 2 did not exist for this Product.